Castle Insurance

Modern Multi-Dwelling Protection

We created a bold, cohesive brand identity for Castle Insurance Group—a company built on the promise of protection. The new brand combines the stability of a fortress with the clarity of modern design, giving the company a confident and trustworthy visual voice.

the challenge:

Castle Insurance Group came to us with a clear mission—provide dependable protection for property owners—but their existing brand lacked visual strength. They needed an identity that communicated trust, structure, and modern professionalism without leaning on outdated industry clichés.

the deliverables:

  • Brand Identity
  • Brand Style Guide
  • Office Stationery
  • Social Media Assets

the results:

We designed a brand that looks as solid as the coverage it represents. The mark merges a castle tower and shield into a single, confident icon—instantly recognizable and symbolizing both defense and dependability. A refined color palette and clear typography give Castle Insurance Group the elevated look of a premium provider.
Branding Design
Text graphic highlighting the words “Castle” and “protection” from the company’s tagline.

Insurance can easily feel transactional, but Castle Insurance Group wanted to show that their focus is on people. Their coverage protects communities and homes, not just properties. Our creative direction aimed to translate that sense of stability into a brand that feels dependable, not distant.

Illustration showing how a castle tower and a shield combine to form the Castle Insurance Group logo.

The logo’s design fuses a castle tower with a shield, symbolizing both security and strength. Its clean geometry brings modern clarity to a timeless concept. We extended the mark into a full identity system supported by a professional navy palette, understated typography, and structured layout grid.

From brand guidelines and stationery to social media and packaging, every touchpoint reinforces trust. The result is an identity that’s built to last and designed to protect—just like Castle Insurance Group itself.

IN PARTNERSHIP WITH BONDI MARKETING

Open brand style guide displaying Castle Insurance Group’s logo, color palette, and typography.
Hand holding a smartphone showing Castle Insurance Group’s branded Facebook profile.
Blue branded envelope featuring Castle Insurance Group’s logo and shield design.
Open lined notebook featuring the Castle Insurance Group logo in the corner of each page.